Writing
Find the right Writing Training Class for you!
Whether you are a new writer or have been writing annual reports, technical documentation, memos, and Web content for years, we have the right class for you. We can help you take your writing and content development skills to the next level. If you need a simple review course to brush up on your skills or intensive training to get up to speed, EEI Training can help you accomplish your goals. We teach the latest writing and editing skills and techniques. Our instructors are all experts in the fields they teach and are always bringing real-world examples into our classrooms.
Which writing training class best suits you?
Copywriting I
A course for those who are responsible for producing results through communication with one person or thousands. You will learn to write copy that compels people to act. The principles covered apply to marketing letters and direct-mail pieces, membership drives, fundraisers, advertisements, brochures, and more. You will leave with the necessary skills and a proven structure for generating copy that consistently produces results.
Copywriting II
You are a writer who drives the creative process from initial concept to final execution and want to move from good to excellent. In this class, you will enjoy refueling your imagination and discovering how to refine your brainstorming abilities, and structure and improve your creative process.
Effective Business Writing
This class is a concise review of business English techniques for planning, organizing, writing, and revising business letters, memos, e-mail, and instructions. You will practice using conversational but correct English, making ideas clear in three seconds, and encouraging a positive response in your readers by editing for tact and tone.
Persuasive Communications in Marketing and Public Relations
This class is designed for middle and upper management who set and then must convey the organization’s “key messages” in a convincing, compelling manner.
Résumé Writing
Create an exceptional résumé that helps you compete successfully for the job you want. Whether you are revising your résumé or starting from scratch, we wll help you identify and promote your most marketable skills and strengths. Through individual and group exercises, examples, critiques, and dozens of guidelines, you will find out how to see your résumé as employers see it, and how to turn it into what they are looking for.
Strategies of Effective Writing
Before the first word gets put on a page, you need to plan your writing. This course teaches you the special skills that you will need to plan, write, and edit your own work to create accurate, interesting articles.
Technical Writing
Technical writers are often responsible for helping people use information. Learn how to choose what information to include in documents and to mold the information so it becomes easy to use.
Writing for the Web I
Writing and editing for Web sites are now core skills for any writer. Get up to speed in a small class with real-world examples designed for this style of writing and editing. This class is for people with little or no online writing experience.
Writing for the Web II
Writing and editing for the Web is constantly changing as the Web grows and develops. Use your experience as a writer or editor to create a Web site that attracts and satisfies your audience. This class helps Web writers and editors manage beginning writers and experienced subject matter experts.
Writing News
Writing for newsletters and other news periodicals should be brief and to the point. Writing concise, interesting articles can be more challenging than writing longer stories. Why? It is hard to “write short” without being superficial or even misleading. Learn secrets the pros know in this intensive class.
Writing the Perfect Business E-mail
E-mail has become the preferred method of communication in the business world. But what works among friends is taboo in a professional arena. Learn how to write e-mails that get read and are understood.
